Data Science vs. Data Alchemy
Experimental MindExperimentalmind.com
Experimental Mind
Today Simone Neeling will share her experimental approach to holiday, cooking and home improvements. Let’s go! About: Simone is Senior CRO Specialist and Webanalyst at VodafoneZiggo in the…
Experiments reach statistical significance faster when split evenly between control and treatment groups due to higher statistical power from variance reduction. Unequal splits prolong reaching significance and can negatively impact users. The recommendation is a 50/50 split for faster results, avoiding unequal splits unless necessary for specific business needs.
Today Denise Visser will share her summer plans. She shares some great book resources. About: Denise is Product Manager Experimentation at bol.com, the largest online retailer of the…
Article from Harvard Business Review highlighting the importance for organizations to experiment and adapt, especially in times of uncertainty. Most existing strategy frameworks, developed during a more stable…